{"id":729,"date":"2009-08-18T15:48:47","date_gmt":"2009-08-18T19:48:47","guid":{"rendered":"http:\/\/mpomy.com\/?p=729"},"modified":"2009-08-18T15:48:47","modified_gmt":"2009-08-18T19:48:47","slug":"moldover-great-crazy-music-innovative-packaging","status":"publish","type":"post","link":"http:\/\/mpomy.com\/?p=729","title":{"rendered":"Moldover &#8211; great crazy music, innovative packaging"},"content":{"rendered":"<p><a href=\"http:\/\/mpomy.com\/wordpress\/wp-content\/uploads\/2009\/08\/S_Peet_Moldover_Ctrl_Hug_sm.jpg\"><img loading=\"lazy\" class=\"alignnone size-full wp-image-730\" title=\"S_Peet_Moldover_Ctrl_Hug_sm\" src=\"http:\/\/mpomy.com\/wordpress\/wp-content\/uploads\/2009\/08\/S_Peet_Moldover_Ctrl_Hug_sm.jpg\" alt=\"S_Peet_Moldover_Ctrl_Hug_sm\" width=\"175\" height=\"270\" \/><\/a><\/p>\n<p>When my friend Dave and I were younger, after he played a pivotal role in getting me to listen to Gabriel-era Genesis, we would sometimes buy music based solely on production.\u00a0 you might not know about the band, but if you knew the producer, then you knew that you would hear something compelling.\u00a0 Brian Eno, Daniel Lanois, Tchad Blake and Mitchell Froom were just a few of the high-level pros from our time &#8211; so long ago.\u00a0 We were arguably elevating form over substance &#8211; purchasing a product simply because of its packaging.<\/p>\n<p>Well, Moldover seems to have taken that to the next level.\u00a0 the technology that was used to make his record is actually embedded in the CD case and he plays it on the train and at shows.<\/p>\n<p><object classid=\"clsid:d27cdb6e-ae6d-11cf-96b8-444553540000\" width=\"425\" height=\"344\" codebase=\"http:\/\/download.macromedia.com\/pub\/shockwave\/cabs\/flash\/swflash.cab#version=6,0,40,0\"><param name=\"allowFullScreen\" value=\"true\" \/><param name=\"allowScriptAccess\" value=\"always\" \/><param name=\"src\" value=\"http:\/\/www.youtube.com\/v\/T8UzSVFUIc0&amp;color1=0xb1b1b1&amp;color2=0xcfcfcf&amp;hl=en&amp;feature=player_embedded&amp;fs=1\" \/><param name=\"allowfullscreen\" value=\"true\" \/><embed type=\"application\/x-shockwave-flash\" width=\"425\" height=\"344\" src=\"http:\/\/www.youtube.com\/v\/T8UzSVFUIc0&amp;color1=0xb1b1b1&amp;color2=0xcfcfcf&amp;hl=en&amp;feature=player_embedded&amp;fs=1\" allowscriptaccess=\"always\" allowfullscreen=\"true\"><\/embed><\/object><\/p>\n<p>That&#8217;s what I call bringing your product to the people.\u00a0 Talk about interactive.\u00a0 Play along while you listen!<\/p>\n<p>(h\/t tweet from Dream Theater&#8217;s <a href=\"http:\/\/twitter.com\/jcrudess\">Jordan Rudess<\/a>)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>When my friend Dave and I were younger, after he played a pivotal role in getting me to listen to Gabriel-era Genesis, we would sometimes buy music based solely on production.\u00a0 you might not know about the band, but if &hellip; <a href=\"http:\/\/mpomy.com\/?p=729\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[23,401],"tags":[290,680,684,683,682,679,685,681],"_links":{"self":[{"href":"http:\/\/mpomy.com\/index.php?rest_route=\/wp\/v2\/posts\/729"}],"collection":[{"href":"http:\/\/mpomy.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/mpomy.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/mpomy.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/mpomy.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=729"}],"version-history":[{"count":1,"href":"http:\/\/mpomy.com\/index.php?rest_route=\/wp\/v2\/posts\/729\/revisions"}],"predecessor-version":[{"id":731,"href":"http:\/\/mpomy.com\/index.php?rest_route=\/wp\/v2\/posts\/729\/revisions\/731"}],"wp:attachment":[{"href":"http:\/\/mpomy.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=729"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/mpomy.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=729"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/mpomy.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=729"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}